It’s kinda a big deal. One of the most widely used website analytics services has taken a giant leap forward in the evolution of its product. Google Analytics 4 or GA4 has been described as a major upgrade from its predecessor. …


Give feedback on care (GFC) continues to bring in strong numbers of submissions on a monthly basis, remaining as the top channel for users to provide their feedback to the CQC. The strength of feedback, however, mainly relies on two indicators, the submissions being deemed of value and secondly, whether…


Hey all you cool cats and kittens! After 9 glorious months of research, development and insights in its public beta phase, Give feedback on care (GFC) has reached its pivotal moment of assessment to determine if the service is ready to transition from public beta into live. …


Each submission provided through ‘Give feedback on care’ (GFC) is linked directly to a specific service. The quality of the search function is fundamental in allowing users to locate their service with ease. …


As we look to increase our digital take-up, our understanding of Findability of the service becomes ever more important. Are users able to find our service through search engines? What are the key touch points, content items and terms that are driving users to ‘Give feedback on care’ (GFC)?

Using…


The ‘Give feedback on care’ (GFC) participated in a team based A/B workshop, where we collaborated on potential solutions to address key issues exposed in the data and through user research. The outcome? More A/B testing.

The workshop was a great way to bring together innovation from the team working…


The CQC public engagement team launched the ‘Because we all care’ on the 8th July 2020 campaign in conjunction with Healthwatch England. The primary aims of the campaign are to increase awareness of the ‘Give feedback on care’ service (GFC) and encourage members of the public to provide their experience…


All feedback provided through ‘Give feedback on care’ (GFC) is specific to a particular service. The first step to the form asks users to search for the relevant service. This way, we ensure the information is picked up by the appropriate inspector. …


‘Give feedback on care’ (GFC) uses a number of tools to analyse its performance, observe user behaviour, and provide insights. Therefore, it’s important to ensure that we’re using valid sources of data when reporting. …


One of the key drop off points in the Give feedback on care (GFC) journey is on the ‘Give your feedback’ page. This is the main section that allows users to freely write their comments and concerns on a particular service. It’s also one of the key targets to improve…

Alex Christensen

Performance Analyst

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